What is a Blended Campaign

A blended campaign is a combination of Inbound and Outbound activity.

Inbound activity allows records to be stored with a view to later outbound work being performed on them. There are a number of sources from where records can come from. For more information on Inbound campaigns click here. What_is_an_Inbound_Campaign

Even while new records are continuing to be added to the campaign, outbound activity can begin. For more information on Outbound Campaigns click here. What_is_an_Outbound_Campaign